Everyone as a matter of fact, that is why it is so important to build links with other websites and blogs. In search engine optimization, "off page" factors have become more and more important as they relate to rankings. In particular, solid link popularity can literally make or break a site with the search engines. The climate surrounding linking between sites has changed remarkably over the past couple of years. While it's still possible to secure high-quality inbound links to your site at no cost, the task of overseeing an inbound link seeking campaign is far more complex and challenging than it used to be. Why? Because the engines don't want "artificially created" (or useless) links, so there are no easy ways to build link popularity. The days of link farms and huge link exchange programs are over. Try those strategies now and you can easily find yourself booted out of an engine, or worse. Believe it or not, the start-to-finish process of an inbound-linking campaign is much more administrative than you might think.
As you approach target sites to request links, here's a list of the most basic data you'll need to manage. Depending on your specific site, you may have many others.
1. The name of the target site
2. The site's URL, as well as the specific URL of the page on their site where you are hoping to get a link
3. The contact method (email, online form, phone)
4. Name and email address of decision maker for the target site (hint: usually NOT the webmaster)
5. The date you contact that person
6. The date he or she responds
7. A copy of the sent link request
8. The response. Some will say yes, some will say no, others will not reply at all, others will want a link back from you, some may want money for links, some will be out of town and take weeks to reply.)
9. The status of the process
10. Verifying that the link is in place
11. Checking the site periodically for the link. They can vanish, usually by accident.
2. The site's URL, as well as the specific URL of the page on their site where you are hoping to get a link
3. The contact method (email, online form, phone)
4. Name and email address of decision maker for the target site (hint: usually NOT the webmaster)
5. The date you contact that person
6. The date he or she responds
7. A copy of the sent link request
8. The response. Some will say yes, some will say no, others will not reply at all, others will want a link back from you, some may want money for links, some will be out of town and take weeks to reply.)
9. The status of the process
10. Verifying that the link is in place
11. Checking the site periodically for the link. They can vanish, usually by accident.
Put a description under each link on your links page. You don't want the search engines thinking of you as a link farm. Also make sure you check your email on a daily basis or else the person wanting to link with your site will move on to another site.
